Privacy Policy
Last Updated: September 20, 2025
1. Introduction
Yesteryear Holdings, LLC ("we," "our," "us") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our SpookyRoute mobile application and website (our "Service"). Please read this policy carefully.
2. Information We Collect
We may collect information about you in a variety of ways. The information we may collect via the Service includes:
Personal Data: Personally identifiable information, such as your name, email address, and location, that you voluntarily give to us when you register with the Service or when you choose to participate in various activities related to the Service.
Location Data: To provide our core routing service, we collect your device's location information when you use the app. "Treats" (users giving out candy) provide a location to be displayed on the map, and Trick-or-Treaters' locations are used to provide directions.
Derivative Data: Information our servers automatically collect when you access the Service, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Service.
3. Use of Your Information
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Service to:
- Create and manage your account.
- Provide the core functionality of the SpookyRoute service.
- Analyze usage and trends to improve your experience with the Service.
- Display personalized advertisements to you.
- Respond to your requests and provide customer support.
4. Third-Party Services and Data Collection
We use third-party services for analytics and advertising, which may also collect your data. Here is how we use them:
- Google Analytics: We use Google Analytics to understand how users engage with our Service. Google Analytics may collect your IP address and other information about your device and browsing behavior. You can learn about Google’s practices by going to policies.google.com/privacy.
- Google Ads & AdSense: We use Google's advertising services to show you relevant ads. Google uses cookies to serve ads based on a user's prior visits to our website or other websites. You may opt out of personalized advertising by visiting Google's Ads Settings.
- Meta Ads (Facebook Ads): We use Meta Ads to advertise our Service and to understand the actions people take on our website. Meta may use cookies, web beacons, and other storage technologies to collect or receive information. You can learn more about Meta's practices and your choices by visiting Meta's Privacy Policy.
5. Security of Your Information
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable.
6. Policy for Children
We do not knowingly solicit information from or market to children under the age of 13. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.
7. Your Data Rights
You have the right to request access to the data we hold about you, to request corrections, and to request deletion of your personal data. For instructions on how to delete your data, please see our User Data Deletion page.
8. Contact Us
If you have questions or comments about this Privacy Policy, please contact us at:
Yesteryear Holdings, LLC
Email: pat.grady+privacy@gmail.com